Monday, September 10, 2018

Week 3: Part 1

I personally have never had any difficulty communicating with any businesses. However, I have noticed that a lot of companies are very good with communicating with their consumers. I've seen fast food companies respond to feedback from customers or game companies respond to positive feedback. 

Fast food companies, such as McDonald's, would give the customers a link to their survey website whether they had a complaint or compliment. Game companies would create more hype for the customers who are already hyped for a new game, like Bethesda. Either way, this shows that they are being beneficial towards the customer.

If it were me running the business, I would honestly do the same thing. I would respond to both positive and negative.feedback. Positive feedback would encourage me to keep doing what I must doing right, and negative can show me what I can do better to avoid the mistakes stated by the customer. However, I would defintely ignore the ones that aren't legitimate complaints such as "make this product that you can't ever make," or troll comments. It's only the feedback relevant to improving the business that I would take seriously.


Week 3: Part 2

McDonald's
https://www.mcdonalds.com/us/en-us.html
https://twitter.com/McDonalds - 9/7/2018
https://www.facebook.com/McDonaldsUS - 9/4/2018
https://www.youtube.com/user/McDonaldsUS/videos - 9/4/2018
https://www.instagram.com/McDonalds/ - 9/6/2018
http://mcdonalds.tumblr.com/ - 3 years ago 

McDonald's seem to keep up on Twitter, Facebook and Instagram. On Twitter and Facebook, they respond to feedback, but on Instagram they just post ads. They also only post ads on YouTube while disabling the comment section. Their tumblr seems to be deserted and you can only see tumblr-weeds. (I'm sorry.)


Nintendo
https://www.nintendo.com/
https://www.facebook.com/Nintendo/ - 9/9/2018
https://twitter.com/NintendoAmerica - 9/9/2018
https://www.youtube.com/nintendo - 9/7/2018
https://www.instagram.com/nintendo/ - 9/7/2018

Nintendo doesn't respond to any customer feedback on any of these. However, they do stay consistent with advertising new content for their platforms on both Facebook and Twitter. Unlike McDonald's, Nintendo uploads podcasts and a series called short talk show series called Nintendo Minute to their YouTube Channel. They also allow comments on their videos but of course never respond. Instagram seems to be more used more like how regular post on Instagram with group pictures and pictures of new collectibles in sunny areas. 

Chick-fil-A
https://www.facebook.com/ChickfilA/ - 9/8/2018
https://www.instagram.com/chickfila/ - 9/8/2018
https://twitter.com/ChickfilA - 9/7/2018
https://www.youtube.com/user/chickfila/videos - 9/7/2018
http://chickfila.tumblr.com/tagged/notthatcrazy#Bg1idkWRVgDDk4ZW.97 - Date Unknown

On Facebook and Instagram, CFA post consistently but never respond. On Twitter, they don't just post pictures but also do regular tweets to create positive vibes. They also respond to the customers who are just as positive with positivity. On YouTube and Tumblr, however, they can barely gain any traction in views and barely post anything. 

GameStop
https://www.gamestop.com/
https://www.facebook.com/pg/GameStop/posts/?ref=page_internal - 9/7/2018
https://twitter.com/GameStop - 9/9/2018
https://plus.google.com/+GameStop - 4/5/2016
https://www.youtube.com/user/GamestopVideo/videos - 9/9/2018

GameStop tends to advertise new games on sale pretty frequently, but never seem to respond to customer feedback. They have not posted anything on Google Plus for two years which makes sense because hardly anyone uses it as much as Facebook and Twitter. Their YouTube channel advertise new games and deals available and is very active as more games come out each week.

Best Buy
https://twitter.com/BestBuy - 9/8/2018
https://www.facebook.com/pg/bestbuy/posts/?ref=page_internal - 9/7/2018
https://www.instagram.com/bestbuy/ - 9/7/2018
https://www.pinterest.com/BestBuy/ - Date Unknown

Best Buy much like Gamestop advertises new games and deals and other appliances but never respond to customer feedback. They also tend to use Pinterest as somewhat of a menu for all the items you can buy. They organize it into different categories such as appliances and deals


It seems that all these businesses of course have Facebook and Twitter as they are indeed the most popular social media platforms. Some do respond to feedback whether it be positive or negative, while others just stay quiet. Some even use YouTube to advertise with videos and generate extra revenue with the amount of views they get.

I've seen customers give feedback about their postive or negative experiences at a restaurant and sometimes the company would respond. I've also seen the customers request old recipes back but the company usually wouldn't respond, possibly because they have nothing relevant to respond with. Either way, I do think a customer's comment has to be legitimate in order to recieve a response from the company.

No comments:

Post a Comment