Week 13: Part 1

2GGaming, Level Up Live, VG BootCamp, CEO Gaming, and Most Valuable Gaming all tend to use Twitter, Facebook, and YouTube for advertising. The only times any of these businesses use YouTube for advertising is usually to announce a new upcoming major tournament event. They usually present in an epic style with epic music playing with it announcing the games that will have tournaments there. This is definitely effective as it can create excitement and an urge to go for the consumer. 

On Twitter and Facebook, they tend to announce upcoming tournaments but through a less exciting post since it is usually just text and a picture. The pictures are usually very well-designed and appealing to draw basic attention, but what matters more is what is the picture or post about. The posts should be able to answer questions like "Where is this event held? What games will be there? Can this game be there? etc." The businesses can also create polls to see what the consumer wants to see. These polls are usually to add different games in future tournaments whether they be regular or annual. Sometimes, these business will even share clips of amazing high-level play from one of their players to showcase what the business is all about. If the business doesn't promise high-level gameplay, there's no point in being a high-level competitive gaming business. All of these ways of marketing are the best way to advertise a gaming business whether it'd be a tournament organizer or eSports team.